Klooker highlights ethical and sustainable products so you can switch one step at a time to a more sustainable lifestyle.

This is a story about one of the key resources of making clothes. Do you want to skip this story and go directly to the discount? Click HERE.

What about wool?

Wool has several qualities that distinguish it from hair or fur: it is crimped and elastic. So very suited for apparel. 

Global wool production is about 2 million tonnes per year, of which 60% goes into apparel. Australia is a leading producer of wool which is mostly from Merino sheep.

But there is also another story associated with wool. Sheep shearing. Sheep shearing is the process by which the woollen fleece of a sheep is cut off. 

When done carefully, there is no problem. But when you dive deeper into the world of sheep shearing, you see that reality is harsher.

PETA for example filmed a lot of sheep abuse in Australia and the US, where they got beaten up, stomped, punched and killed for their wool. Luckily for the first time sheep shearers are getting prosecuted for this.

And then there is 'mulesing'. Merinos are bred to have wrinkly skin, which means more wool per animal. The wrinkles collect moisture, especially under the tail. Attracted to the moisture, flies lay eggs in the folds of skin, and the hatched maggots can eat the sheep alive, a condition known as “flystrike”.

  A Merino sheep with its skin torn of..

A Merino sheep with its skin torn of..

In mulesing, workers force live sheep onto their backs, restrain their legs between metal bars, often without any painkillers whatsoever.

Then they cut chunks of flesh from the animals’ backsides or attach vice-like clamps to their flesh until it dies and sloughs off.

This to smoothen up the skin and get rid of the wrinkles.

Both procedures are terribly painful for the sheep to endure. And they are unnecessary. There are more humane alternatives nowadays.

So, in buying woollen clothing, it is good to have ensured that the wool used is 'non-mulesing'. 

Like the wool Miss Green is using.

 
 

Miss Green

Miss Green started with the notion of making the world a more beautiful place by manufacturing their clothes as sustainably as possible.

Clothing begins with the raw materials from which yarns and fabrics are made. The raw materials Miss Green currently uses are organic cotton, Tencel®, and sustainable wool.

All their clothing is GOTS certified, so you know it's OK. 

miss green.jpeg

They select their factories carefully. Naturally, these must be appropriately certified and use organic products. Another certificate Miss Green uses is SA8000.

This is an auditable certification standard that encourages organisations to develop, maintain, and apply socially acceptable practices in the workplace.

Miss Green visits these factories herself as well, just as the formal certification bodies do.

And, what's best, their fashion is stylish, beautiful and affordable. 

You can be proud to wear their clothes!

 
 

Miss Green and Klooker look at the world in the same way. That's why Klooker members get a 10% discount when using the discount code 'Klookercoupon'.

P.s. do you want to help Klooker grow and improve? Then already sign up for our Community. It will be opened in summer.